Duration: August 2022
Team Project

Objective:

Rebranding an existing brand. Giving it a new look and designing all brand collateral in two weeks.

My Role:

I worked on the final renders of the product through Blender 3D and Photoshop. I also designed the brand's identity as well as it's merchandise and website prototype in XD.

Solution:

We presented a new way to approach the product in a minimalistic way by using illustrations. We aimed to create something new and unique by using a character for the brand.

Software used:

BRANDING.

Brand in Use.

Brand Positioning

We want transformation and strive to influence society's perception of cannabis for the better. To provide its consumers a feeling of serenity, The Wasaga Beach Cannabis Co. offers high quality, non-alcoholic cannabis-infused beverages.

"The best way to get green."

PAKAGING.

Wasaga Beach Merch & POP.

Marketing.

Website.

Go to Website.

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